About TCR
“Hop in and travel” with Bob and Kelli Phillips on a road trip to discover the uplifting stories and must-see destinations in the Lone Star State. On their weekly television program, you’ll meet oddball collectors, thought-provoking artists, and everyday heroes making the world a better place. And of course we’ll stop at every backroads cafe and Texas landmark along the way because, for us, the journey is the destination.
Texas Country Reporter is carried by local affiliates in every market in Texas, as well as nationwide on the cable channel RFD-TV.
Flat Bob & Kelli
These pint-sized travel companions have a message for all you adventurers – “See Texas first!” They want to tag along as you visit all of the great places in the Lone Star State. Simply download, print, and cut out Flat Kelli & Flat Bob – then photograph them on your next journey. We’ll be giving out all sorts of prizes for our favorite pictures, so post your best on Facebook, Twitter and Instagram. Use the hashtag #SeeTexasFirst to let us know you’re out there!
A Note from Bob
It’s funny how a job can turn into a career. I was a “real” journalist once, one of those guys who wrote and reported news stories about fires, wrecks, city council meetings and school board elections. I even spent time as a news and sports photographer, traveling for several years with The Dallas Cowboys and even shooting on the sidelines for NFL Films. This was all exciting stuff, but my heart wasn’t in it.
One man ruined me when it came to “real” reporting. His name was Charles Kuralt. You may remember him best as the anchor on the CBS Sunday Morning News but, before that, he did a series for CBS called “On the Road with Charles Kuralt.” Walter Cronkite liked to end his news on Fridays with a Kuralt piece. After reporting about Watergate and Vietnam, Cronkite knew his audience wanted to hear some “good news.” Kuralt brought them stories about people. Ordinary people doing something extraordinary with their lives. As a high school kid growing up in Dallas, Texas, I never missed an episode.
When I was 18 and a freshman in college, I got a job as a “gopher” at the Dallas CBS affiliate, KDFW-TV. I would “gopher” this and “gopher” that, but I also learned how to use a Bell&Howell film camera and got pretty good at it. In three months time, they hired another gopher and gave me a job as a news photographer. One Sunday morning in March of 1970, I was sitting around the newsroom waiting for a wreck or something so I could go out and shoot some 16mm film, bring it back to the station and process and edit it and put it on the evening news. A call came in about a possible drowning at an area lake and I was Johnny On-the-Spot. Since there was no reporter available to do an interview with the kids they thought had drowned (they were found clinging to a tree where they had been all night long), I set up the camera on a tripod, aimed it in the general direction of the kids and did the interview myself. Then I did a “stand-up” the same way and son-of-a-gun if they didn’t use my news “package” on the air. Bob Phillips “the reporter” was born. From then on, I did my own photography and reporting on stories, what they call in the business a “one man band.” (These have become popular again today with the advent of smaller, digital cameras.)
At first, I stuck to the hard news stories that every news director likes to see on his news, but on weekend shifts I would often do stories about ordinary people, just like the ones my idol Charles Kuralt was doing on the network. Well, not just like the ones Charlie was doing. His were incredible. Mine were the product of a kid wannabe. But I was learning the ropes and having a great time doing it. Then, in 1972, after pleading with management for months, they finally let me and a ragtag bunch of reporters and photographers try an idea we had. We thought we could do stories in the Kuralt vein but, instead of airing them on the nightly news, package them all together on a weekly half hour show.
“Go out and do one,” the news director said.
I’m pretty sure he thought it would flop and that would be all he’d hear of that idea. Honestly, we thought it would, too, but at least we’d get to do that one episode and have a lot of fun. So, on the first Saturday of October 1972, the first episode of 4 Country Reporter went on the air. It’s been on the air ever since that time.
About a year after we started our program, I got a call from my idol Charles Kuralt. At first I thought it was a joke the guys at the television station were playing, but there was no mistaking that voice of Kuralt’s.
“Bob, you do the best copy of what I do I’ve ever seen,” he said.
He may not have meant it that way, but I thought that was quite a compliment. We met, ate chicken fried steak together and became friends. We often shared story ideas and even did promotional pieces together (“Phillips and Kuralt, only on Channel 4”). He was a real sport to share his techniques, his ideas and his spotlight with the likes of me, a kid who just wanted to be like him.
In 1986, I left that television station and started producing the show, re-titled Texas Country Reporter, out of my own production company. The other reporters and photographers who started out working with me on the show had long ago tired of the “fluff reporting” and had gone back to hard news, but I stuck with it. Now my hand-picked crew and I syndicate the program in every market in the State of Texas and nationwide on the cable channel RFD-TV.
If you haven’t watched our show, well, it’s just stories about people you’ve probably never heard of before and possibly will never hear of again. Ordinary people who often are doing extraordinary things with their lives. Hey, come to think of it, that sounds a lot like someone else I know. Here’s to you, Charles Kuralt. Thanks for pioneering the idea of reporting from the backroads…and for sharing that idea with me.

A Note from Kelli
“You must have the best job in the world!” Words often spoken to my husband, Bob, after more than four decades of traveling the back roads of Texas. Spending all of my professional life in media of some type, I would have to agree.
Television has been a part of my life ever since I was a teen and a local merchant asked me to appear in his TV commercials. Commercials soon turned to long format videos and even a brief stint in radio. Then at the tender age of 18, I was chosen to be the co-host of “Evening Magazine” in San Antonio. At that point, I guess you could say, I had been bitten by the TV bug! So when I was asked to be a part of a morning news team in Beaumont, Texas, it was hard to say no. Mornings soon turned to afternoons then evenings with all the hard-hitting news of the day.
The addition of social media suited me well, too, because it gave me the opportunity to keep my viewers informed on a minute by minute basis. I felt a responsibility to be the person everyone could turn to when they needed to know what was going on in our community.
I especially love reporting the stories about every day unsung heroes, ordinary people often doing extraordinary things to help others. It was after watching just such a story I had delivered on our local newscast that Bob said, “I really liked that. It reminded me of something we would do on TCR. Too bad you don’t have time to tell the WHOLE story. “
That started the many wheels in my brain turning an unfamiliar way. I had not given it much thought but, by necessity, television news is an abbreviated series of headlines followed by the bare facts. I wanted to tell stories about people’s lives. So when Bob said, a short time later, “I have an idea for how to make TCR, and my life, even better,” I was very interested in hearing what he had to say.
Leaving hard news reporting behind was not without a certain amount of self-doubt. What I did in news felt important, because it was important. But, now, after traveling the Texas back roads for the past three months in preparation for the new season of TCR, I realize these stories about the positive things people are doing with their lives are equally important.
And to top off my newfound love for this new direction in my life, just today a woman said to me, “You must have the best job in the world!”
“Yes I do,” I told her. Yes, I do.
